This is a Quora question I was asked to answer. My expertise is in B2C and B2B2C products so I will answer this question in context of these product types. A product-led growth strategy means the product sells itself without having to rely as much on marketing, distribution and sales. Product Development Build the marketing [...]
I've always found it important to leverage what I have and what I know into more. Make 2+2=5. By leverage, I mean the following: what can I take that I have (whether its an existing asset, knowledge, relationship, etc) and extend it elsewhere? Where can I push to get more results compared to others because [...]
This is a Quora question I was asked. My answer is as follows. In short, understanding marketing and sales conversion metrics and analyzing in spreadsheets Why Is This Important? A startup requires developing products, producing them, creating marketing copy and creative, all in context of a support structure with people, systems, suppliers/contractors, etc. All of [...]
My template for product price and specifications list. Download here.
This SOP is designed for a Wordpress/Woocommerce platform.
I built my own customized to my specific needs. The embedded doc outlines the objects and fields.
See description for how to use this template in Section 2:Systems and Section 6: Marketing. Look for the "Business Organizer"
