CONSUMER PRODUCT INDUSTRY PRACTICIONERS:

I have an extensive toolset for growing brand awareness, revenue and distribution.
See that in the STARTUP ROADMAP section of my website.

I have an extensive toolset for understanding, strategically positioning for, and tactically operating in web3.
See that in the WEB3 FOR CONSUMER BRANDS section of my website.




It’s the tipping points you have to watch for that might cause change to happen all at once.

There is no apparent difference between an ice cube at 0 degrees and 31 degrees, but at 32 degrees, change occurs rather dramatically.  Underneath, there is change from 0 to 31, because otherwise the dramatic change at 32 could not happen, its just that we cannot see it.