FUTURE MAP 2025-2045: Discover the Crucial Trends Consumer Brands Must Act on to Prosper in this Massively Transformation Era. See that here.



Assume sales of items by retail channel in units per week per retail door.

  • Grocery: Baseline channel
  • Natural/Specialty:  2.5 x grocery
  • Drug: 1 x grocery
  • Mass: 10 x grocery
  • Club: 20 x grocery
  • C-store: 3 x grocery