You may like a product’s potential name, value statements and positioning keywords, but is there any negative sentiment associated with the name or words you are using? Here are some research tools I use to help me.
Research negative sentiment before landing on a brand name
About the Author: Ed Soehnel
I build FUTURE-PROOF COMPANIES designed to thrive in the decades ahead, leveraging my skills as a LEADING-EDGE TECHNOLOGIST, BUSINESS MODEL INNOVATOR and EXPONENTIAL GROWTH STRATEGIST in the DTC, B2C, B2B2C and consumer product industry. More about me here.
