About Ed Soehnel

I build FUTURE-PROOF COMPANIES designed to thrive in the decades ahead, leveraging my skills as a LEADING-EDGE TECHNOLOGIST, BUSINESS MODEL INNOVATOR and EXPONENTIAL GROWTH STRATEGIST in the DTC, B2C, B2B2C and consumer product industry. More about me here.

Look at every action, task, situation, opportunity, event, person you meet and figure out how to leverage that beyond what is is on the surface

2022-05-02T05:48:21-06:00By |Categories: Inspiration|

How can you extend that to help others? Where can you apply leverage for asymmetric gains today? See this post for more: Composable and leverage – both mean the same and important to consider in anything I do. Here’s why, and how to make this thought discussion practical for everyday use to increase wealth

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Composable and leverage – both mean the same and important to consider in anything I do. Here’s why, and how to make this thought discussion practical for everyday use to increase wealth

2022-05-02T05:40:15-06:00By |Categories: Strategy|Tags: , , , , |

I've always found it important to leverage what I have and what I know into more. Make 2+2=5. By leverage, I mean the following: what can I take that I have (whether its an existing asset, knowledge, relationship, etc) and extend it elsewhere? Where can I push to get more results compared to others because [...]

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What is more effective is not telling people what to do but stimulating their interest and curiosity with what you say

2022-04-30T05:32:31-06:00By |Categories: Inspiration|

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Winning an argument

2022-04-30T05:30:28-06:00By |Categories: Inspiration|

What research on reframing shows is that the key to winning any argument is to understand your opponents’ perspective first, and then to link the beliefs supporting their perspective to your argument. The point is to influence them by finding enough common ground to win them to your side–not running to opposite corners and shouting [...]

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An emotional example will convince more people than any set of statistics ever could

2022-04-30T05:25:05-06:00By |Categories: Inspiration|

When people say “tell stories” what they really mean is “make your audience feel an emotion” An emotional example will convince more people than any set of statistics ever could. What things can I say that drive positive emotions and actions in people?

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