CONSUMER PRODUCT INDUSTRY PRACTICIONERS:

I have an extensive toolset for growing brand awareness, revenue and distribution.
See that in the STARTUP ROADMAP section of my website.

I have an extensive toolset for understanding, strategically positioning for, and tactically operating in web3.
See that in the WEB3 FOR CONSUMER BRANDS section of my website.




When your mind tells you that you’re exhausted, fried, totally tapped out… you’re really only 40 percent done. You still have 60 percent left in your tank.

That’s the 40 Percent Rule, a concept popularized by Dave Goggins through Jesse Itzler’s book, Living With a Seal. The premise is simple: When your mind tells you that you’re exhausted, fried, totally tapped out… you’re really only 40 percent done. You still have 60 percent left in your tank.