MY PROFESSIONAL SUMMARY

I am a LEADING-EDGE TECHNOLOGIST, BUSINESS MODEL INNOVATOR and EXPONENTIAL GROWTH STRATEGIST working predominantly in the DTC/B2C/B2B2C/consumer product industry.

My priors include building an online social network, which I sold, two food companies and an education company.

My current companies span pet, telecom, SAAS, and food.

Along my entrepreneurship journey, I have perfected the art of face-planting as an entrepreneur by officially crashing two tech companies and seeing false starts in dozens of other ideas and investments.

I have leveraged my background to become a thought leader and futurist for consumer brands, where I publish predictions and action plans, speak at industry events, conduct webinars for C-suite leaders and groups, and help DTC/B2C/B2B2C/consumer brands future-proof.

MY WORK ACTIVITIES

  • CO-OWNER of a company in the pet category.
  • CO-OWNER of a company in telecom tower leasing and edge computing.
  • FOUNDER/CEO of a SAAS company building new technology and business models for the outdoor and active lifestyle industry, with emphasis on using token technology/web3.
  • OWNER of a company in food.
  • CREATOR & PUBLISHER of business content and tools to help companies grow and succeed. See my web2 consumer brand startup framework and my content on token tech/web3 for consumer brands.
  • FUTURIST, where I research, curate and publish forward guidance on upcoming business cycles, exponential technologies, emerging business models and consumer shifts for DTC/B2C/B2B2C/consumer brands.
  • INCUBATOR for products and businesses. Check my CV/resume for additional ideas I’m currently working on.

MY PERSONAL LIFE

  • PURSUITS:  active with cycling, dogs, hiking, overlanding, photography/videography, shooting sports (archery and firearms), rock climbing/bouldering, skiing (uphill, downhill, XC, Biathlon) and weightlifting.
  • FARMING.  I live on a farm in Colorado with my wife and dogs where we grow using regenerative agriculture.
  • HEALTH & WELLNESS.  In my teens and twenties, I was a national level competitor in triathlons and biathlons (skiing and shooting) and a Cat 3 road bike racer. I struggled in the following decades with unknown chronic health issues that required me to give up most of my activities and largely “retire” from work in my 40’s, but through advancing science + my relentless research + trial and error, I was able to fix my health, unretire from work and add back all of the outdoor activities that I love to do. I used the Functional Medicine Framework to help me regain my health.

HOW TO GET THE BEST USE OF MY CONTENT AND KNOWLEDGE

Key sections of my website:

  • INSPIRATION & WISDOM. Quotes that have inspired me.
  • FUTURE MAP FOR CONSUMER BRANDS. I research and publish forward guidance on business cycles, exponential technologies, emerging business models and consumer shifts for DTC/B2C/B2B2C/consumer brands.
  • DTC STARTUP ROADMAP FOR DTC/B2C/B2B2C/consumer brand startups. I use cost-effective methods that can lead to more sales – faster – and can make a company and its products more appealing to consumers, resellers and investors with less risk.
  • TOKEN TECH/WEB3 FOR CONSUMER BRANDS. Tools to help brands understand this emerging technology paradigm and use cases to help them think about using tokens to create new products/services, engage in new ways to market, distribute and sell more cost-effectively and help reduce global resource depletion and carbon footprint.
  • ALEXANDRIA PROJECT.  This document is a guide I assembled to help us realize the goal of creating artificial intelligent (AI) personal assistants to massively increase our productivity.
  • INVESTING PROCESS AND TOOLS. This page covers my process for investing in early-stage startups, VC/PE/Pre-IPO and public opportunities.
  • BIBLE & COMMERCE. I want to learn what the Bible teaches about developing, growing and running a business and publish tools based on my research and experiences.
  • GEOEARTH PROJECT.  I’ve combined my love of the outdoors, gear, data, technology and maps to create tools I use to play in and explore the outdoors.
  • OVERLANDING.  What we did with a Ford van to convert for overlanding use.
  • MY CV/RESUME. Check the EDUCATION section for key things I have learned over the years that have helped me.
  • MEDIA AND ART. Includes images and video taken by my wife and I around our passions for the outdoors and dogs and art created using generative artificial intelligence.

Search my sitemap to see a list of all my content. 

Other Content

THE LIGHT OF DOG.  This link goes off my website to a consumer brand I co-own and operate with my wife and includes an extensive knowledgebase with text, video, infographics and other tools to help dog owners positively impact the lives of their pets.