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EDDIE SOEHNEL
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  • View Larger Image sell the sizzle

Why sell the sizzle and fake it till you make it is a really bad way to grow

2016-10-23T16:30:27-06:00By Ed Soehnel|Categories: Marketing|Comments Off on Why sell the sizzle and fake it till you make it is a really bad way to grow

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About the Author: Ed Soehnel

I build FUTURE-PROOF COMPANIES designed to thrive in the decades ahead, leveraging my skills as a LEADING-EDGE TECHNOLOGIST, BUSINESS MODEL INNOVATOR and EXPONENTIAL GROWTH STRATEGIST in the DTC, B2C, B2B2C and consumer product industry. More about me here.

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I have published a significant library of content.  Start at my homepage to get oriented.

I am a leading-edge technologist, business model innovator and exponential growth strategist working predominantly in the DTC/B2C/B2B2C/consumer product industry.  More about me here.

Over the years, my wife and I have taken images and video of our passions for the outdoors and dogs and many are included on my website.  See them all here.

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Active on BlueSky, LinkedIn, Substack and X, posting insights mapping tomorrow. Explore all these posts in my Insights Hub dataset. 

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