About Ed Soehnel

I build FUTURE-PROOF COMPANIES designed to thrive in the decades ahead, leveraging my skills as a LEADING-EDGE TECHNOLOGIST, BUSINESS MODEL INNOVATOR and EXPONENTIAL GROWTH STRATEGIST in the DTC, B2C, B2B2C and consumer product industry. More about me here.

From The Desk Of Eddie Soehnel: Skillsets and jobs of the future for consumer product professionals, “OH SHIT!” moment in climate change, Scaling compute 10-50X, Parallels to 1930’s U.S., Alternative predictions, SB-707, 4 years to adapt or die

2024-10-22T15:48:23-06:00By |Categories: From The Desk of Eddie Soehnel|

Subscriber email sent October 22 2024. Here’s key updates to my Future Map predictions, action plans and tools since my last email on June 30 2024. Summary: Skill sets and jobs of the future for consumer product professionals “OH Shit!" moment in climate change Scaling compute 10-50x by 2030? Amazing parallels to U.S. 1930's to [...]

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Half your problems are just your mind making minor things seem like major things

2023-11-23T16:54:53-07:00By |Categories: Inspiration|

Half your problems are just your mind making minor things seem like major things.

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What are the key components of a product-led growth strategy?

2023-08-14T07:06:01-06:00By |Categories: Strategy|Tags: , , , |

This is a Quora question I was asked to answer. My expertise is in B2C and B2B2C products so I will answer this question in context of these product types. A product-led growth strategy means the product sells itself without having to rely as much on marketing, distribution and sales. Product Development Build the marketing [...]

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If you’re stuck in a negotiation, figure out the 1 thing that is truly non-negotiable for you and then compromise on everything else

2023-06-26T10:31:38-06:00By |Categories: Inspiration|

"If you're stuck in a negotiation, figure out the 1 thing that is truly non-negotiable for you and then compromise on everything else."  James Clear

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Don’t ask what the world needs. Ask what makes you come alive, and go do it. Because what the world needs is people who have come alive.

2023-06-26T10:28:16-06:00By |Categories: Inspiration|

“Don’t ask what the world needs. Ask what makes you come alive, and go do it. Because what the world needs is people who have come alive.” Source: The Living Wisdom of Howard Thurman: A Visionary for Our Time

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The more an idea is tied to your identity, the more you will ignore evidence it is false

2023-05-29T13:19:23-06:00By |Categories: Inspiration|

The more an idea is tied to your identity, the more you will ignore evidence it is false. To continue to grow and learn, you must be willing to update, expand, and edit your identity.

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